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DANBLU
2021
Branding
Naming
User Interface
Advertising
Software
Illustrator
Photoshop
After Effect
Figma
Blues music enthusiasts around the world cannot experience live blues venues because of time, unavailability, or distance. Danblu mission is to make the live blues experience.
Danblu is a streaming service that provides a live blues bar experience and much more.
The name Danblu exhibits the brand's strapline, dancing to the blues. The logo continues to express this phrase with a dynamic shape yet simple and modern. The simplicity makes it perfect for a logo that will be mainly used in small places.
To bring in the blues bar experience, the brand system has a glow effect that reflects the neon lights at night go to a blues bar.
The app gives users access to current live blues bars near them. One of its key features allows users to watch stream live blues bars across the globe.
While watching the stream, users can be joined by their friends.
Users going for walks can use it as an opportunity to get to know their favourite blues artist with the artist journey feature.
The artist journey feature allows users to take routes of past blues artists' journeys to the blues bar.
Did they go to a restaurant before they went to perform? Go there and enjoy their pre-show food.
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